eWeek reports that Microsoft has submitted its HD Photo technology (tentatively titled “JPEG XR”) to the Joint Photographic Expert Group (JPEG) for considering as an industry standard. The HD photo technology has been under development at Microsoft for a while. It looks great on paper, offering such benefits as high quality or loss less compression, high dynamic range encoding, high performance, and small memory footprint, etc. However I am a little suspicious of the (or the claimed lack of) motives behind everything MS has to offer.
Keywords: Digital photography, HD Photo, JPEG, JPEG XR, Microsoft